NBA star Kyrie Irving’s relationship with Nike officially over
Sportswear giant Nike has cut ties with Kyrie Irving, having initially suspended its relationship with the Brooklyn Nets guard after he shared antisemitic material on social media. Irving missed eight games after his decision to share a social media link to a book and film featuring antisemitic tropes led the Nets to suspend him last month.
- Sports
- AP
- Published Date: 10:37 | 06 December 2022
- Modified Date: 10:37 | 06 December 2022
Kyrie Irving's relationship with Nike is officially over, the shoe and athletic apparel maker said Monday, a move that came a month as part of the fallout over his tweeting a link to a film containing antisemitic material.
It was not a surprise breakup, especially after Nike co-founder Phil Knight said in the days after the company suspended Irving that he had doubts there would be any reconciliation.
"Kyrie Irving is no longer a Nike athlete," the company said in a statement.
Irving's agent and stepmother, Shetellia Riley Irving, told The New York Times that the sides "mutually decided to part ways and we just wish Nike all the best." Irving, without mentioning Nike by name,
"Anyone who has even spent their hard earned money on anything I have ever released, I consider you FAMILY and we are forever connected," the Nets guard wrote. "it's time to show how powerful we are as a community."
Irving has been wearing his signature line of Nike in recent games. It's unknown if the formal ending of his relationship with Nike will affect that, at least in the short term. He had been a Nike athlete for the entirety of his NBA career, starting in 2011, and got his first signature shoe with the company in 2014.
When Nike suspended Irving in early November, the company was just days away from releasing the Kyrie 8, what would have been the latest in his signature line.
"At Nike, we believe there is no place for hate speech and we condemn any form of antisemitism," the Beaverton, Oregon-based company said at the time.
Irving missed eight games before being reinstated by the Nets on Nov. 20. He apologized that day to those who felt threatened or hurt when he posted a link to the documentary, and acknowledged that he should have handled earlier chances to clarify whether he has antisemitic beliefs differently.
"I don't stand for anything close to hate speech or antisemitism or anything that is going against the human race," Irving said on the day the Nets reinstated him.
Irving has expressed no shortage of controversial opinions during his career. He repeatedly questioned whether the Earth was round before eventually apologizing to science teachers. Last year, his refusal to get a COVID-19 vaccine led to him being banned from playing in most of the Nets' home games.
- Portugal hammer Switzerland 6-1 to reach World Cup quarters
- Portugal's Ramos scores first hat-trick of the World Cup
- Netflix Co-CEO sees no current path to profitability in 'renting big sports'
- Morocco players celebrate with Palestinian flag after Spain upset
- Morocco beat Spain on penalties to reach World Cup quarter-finals