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'Kim Kardashian of the cat world': Gacek draws tourists to Polish city of Szczecin

"Gacek is the Kim Kardashian of the cat world," Karolina Nowak, manager of the official TikTok account for the Western Pomerania region where Szczecin is located, @pomorzezachodnie, said. "Tourists only started looking for him because he gained popularity on the Internet."

Reuters / World
Published 10.03.2023 18:53
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Szymon Maksymiuk, who works for a tourist information centre in Szczecin, said the stories of people travelling to see Gacek were "mindblowing". "There was a guy from Norway who took a flight. He claimed Gacek drove him to make the decision of coming here," Maksymiuk said. "Because of Gacek, tourism has increased enormously, far beyond my expectation or imagination."
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